Phil was 24 when he first made a tomato and a cucumber on a computer, way back in 1990. After two years raising money, his idea for singing, dancing, Bible story-telling vegetables finally came to life in 1993.

By 2010 more than 50 million VT videos had been sold, and Phil's stories could be found in 1/3 of all American homes with young children.

Phil launched Big Idea Productions in 1993, lost it in bankruptcy in 2003, and worked with the new owners until 2010.